Posts Tagged ‘twitter productivity economy’

Twitter to Blame for Economic Downturn, or Vice Versa?

Thursday, March 19th, 2009

This just in from Gaebler.com: Harvard economist blames Twitter for down economy:

Twitter usage compared to DJIA

Twitter usage compared to DJIA

I must admit that while the coincidence is interesting, there is little evidence to suggest whether the causing event is Twitter or the economic slump. Did Twitter usage cause a huge slump in productivity, leading to economic collapse? Or did all the attendant layoffs leave a large number of people to sit at home Tweeting instead of doing something productive like, say, starting a business that meets a compelling market need?

Perhaps extending these two cases to the future provides some insight. If Twitter is the cause, then its increasing popularity is a harbinger of the End of Days, economically. If this is true, then verily we will ride this slippery slope to a future already predicted in Mike Judge’s film Idiocracy, reduced to mouth-breathing troglodytes incapable of any expression greater than 140 characters.

If, however, the economic crisis is to blame for Twitter’s popularity, then what happens when all those unemployed tweeters get back to work? Will they forget Twitter as the social media fad du jour? Will 140 characters be too much of a time investment for those involved in the frenetic work-a-day world? Maybe. The busy types will have to find some other social media wave to surf.

For them, I suggest Grunter.

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